Featured projects
These selected projects reflect my passion for combining strategy with creativity: solving real problems through thoughtful design and compelling storytelling.
Branding
Betterfly: Rebranding a wellness platform
How we redesigned the identity and experience of a habit app to communicate global impact from the first touchpoint.
UI / UX Design
Colmena: Digital Health in Times of Pandemic
How we designed a health insurer's digital experience from scratch during the pandemic, on a broken technical foundation, with non-digital stakeholders, and for users who had never used a health app.
UI / UX Design
Vivo Duoc UC: redesigning an app and building the system that supports it
How I led the complete redesign of the Duoc UC app, built the product’s visual identity from scratch, and simultaneously developed the design system that would scale across all the institute’s digital products.
UI / UX Design
Betterfly App: B2C and B2B Product Design
How we design the end-to-end experience in a corporate wellness platform: from end-user onboarding to the management portal for client companies.
More projects
Featured projects
These selected projects reflect my passion for combining strategy with creativity: solving real problems through thoughtful design and compelling storytelling.
Branding
Betterfly: Rebranding a wellness platform
How we redesigned the identity and experience of a habit app to communicate global impact from the first touchpoint.
UI / UX Design
Colmena: Digital Health in Times of Pandemic
How we designed a health insurer's digital experience from scratch during the pandemic, on a broken technical foundation, with non-digital stakeholders, and for users who had never used a health app.
UI / UX Design
Vivo Duoc UC: redesigning an app and building the system that supports it
How I led the complete redesign of the Duoc UC app, built the product’s visual identity from scratch, and simultaneously developed the design system that would scale across all the institute’s digital products.
UI / UX Design
Betterfly App: B2C and B2B Product Design
How we design the end-to-end experience in a corporate wellness platform: from end-user onboarding to the management portal for client companies.
More projects
Featured projects
These selected projects reflect my passion for combining strategy with creativity: solving real problems through thoughtful design and compelling storytelling.
Branding
Betterfly: Rebranding a wellness platform
How we redesigned the identity and experience of a habit app to communicate global impact from the first touchpoint.
UI / UX Design
Colmena: Digital Health in Times of Pandemic
How we designed a health insurer's digital experience from scratch during the pandemic, on a broken technical foundation, with non-digital stakeholders, and for users who had never used a health app.
UI / UX Design
Vivo Duoc UC: redesigning an app and building the system that supports it
How I led the complete redesign of the Duoc UC app, built the product’s visual identity from scratch, and simultaneously developed the design system that would scale across all the institute’s digital products.
UI / UX Design
Betterfly App: B2C and B2B Product Design
How we design the end-to-end experience in a corporate wellness platform: from end-user onboarding to the management portal for client companies.